National Exhibitor Masterclass schedule

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NEC

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4 key metrics to measuring your event success

16 Jul 2019

In this session, Matt will cover fundamentals such as; the growing need for measurement as event marketing comes under increased scrutiny, the metrics that matter most to align with business outcomes, measurement techniques to get credible data and post-event reporting tips. This session is a must for any exhibitor looking to prove how successful their investment in an event has been in unlocking future opportunities.

Speakers
Matt Coyne, Commercial Director - GES

Venue

Excel-London

Sponsors

 

Event Partners